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ARTICLE 17. Signs
<br />
<br /> See. 17.188. Purposes.
<br />The location, height, size, and illumination of signs are regulated
<br />in order to maintain the attractiveness and orderliness of the city's
<br />appearance, to protect business sites from loss of prominence re-
<br />sulting from excessive signs on sum~ounding sites, and to protect the
<br />public safety and welfare.
<br />
<br />See. 17.101. General Provisions.
<br /> No sign or display of any character shall be permitted except in
<br />conformity with the following regulations:
<br />
<br />17.101.1. Location, Height, and Size.
<br /> a. Except as permitted by Sec. 17.105.k, (Signs in C and I Dis-
<br /> triers), and See. 17.108, (Temporary Subdivision Signs), all signs
<br /> shall be located on the same site as the use they identiiy, pro-
<br /> vide information about, or direct attention to.
<br /> b. Except in a C-C district, no sign shall project beyond a prop-
<br /> erty line. A sign projecting beyond the property line in a
<br /> district shall be attached to a building and shall not project
<br /> more than four feet from the building or closer than two feet
<br /> to the curb line, and shall not exceed nine square feet in area.
<br /> Projecting signs shall be limited to one for each ground floor
<br /> establishment.
<br /> e. A projecting sign shall have a minimum clearance of eight
<br /> feet above an area used by pedestrians, and a minimum clear-
<br /> ance of 15 feet above an area used for vehicular movement.
<br /> d. No sign attached to a building shall project above the cave
<br /> or parapet line.
<br /> e. No sign other than a directional sign shall project more than
<br /> 12 inches into a required interior side yard or a required rear
<br /> yard or shall be closer to an interior side lot than the minimum
<br /> width of a required side yard on the site minus 12 inches. Signs
<br /> may be located in a required front yard.
<br /> f. No sign exceeding 24 square feet shall be visible from an R
<br /> district unless it shall be more than 100 feet from the R ~listrict.
<br /> g. No sign shall be located so as to create a safety hazard by ob-
<br /> structing vision, or shall interfere with or resemble any auth-
<br /> orized warning or traffic sign or signal.
<br /> h. No sign shall exceed 250 square feet in area.
<br />
<br />17.101.2. Illumination.
<br /> a. In an A, R, P, or S district, illumination, where permitted, shall
<br /> be indirect. In an O district, illumination, where permitted shall
<br /> be indirect or diffused, provide~l that it shall be white and that
<br /> the surface brightness of a sign shall not be greater than 100
<br /> foot-lamberts. In a C or I district direct illumination shall be
<br /> permitted, provided that if exterior illumination is closer tha~
<br /> 200 feet to the boundary of a site or interior illumination is
<br /> closer than 10 feet to a window within 200 feet of the bound-
<br /> ary of a site, no fluorescent or mercury vapor tube, on incau-
<br /> descent lamp exceeding 15 watts, an.d no neon or other inert
<br /> gas tube illumination exceeding 120 milliamps shall be visible
<br /> beyond the boundary of the site. In a C or I district diffused
<br /> illumination closer than 200 feet to the boundary of a site and
<br /> visible beyond the bouDdary of the site shall not have a sur-
<br /> face brightness greater than 200 foot-lamberts.
<br /> b. A sign within 100 feet of an R district from which the sign
<br /> is visible shall have illumination, if any, that is white and is
<br /> indirect or dit£used and shall not have a surface brightness
<br /> greater than 100 foot-lamberts.
<br /> c. No sign shall have blinking, flashing, or fluttering lights or
<br /> any other illuminating device which has a changing light inten-
<br /> sity, brightness, or color.
<br /> d. No illuminated sign shah be located so as to be confused with
<br /> or to resemble any warning traffic control device.
<br /> e. Neither the direct, nor reflected light from primary light sourc-
<br /> es shall create a traffic hazard to operators of motor vehicles.
<br />
<br />17.101.~3. Movement.
<br /> No sign that moves, has visible moving parts, or that simulates
<br /> movement by means of fluttering, spinning, or reflecting de-
<br /> vices shall be permitted.
<br />
<br />Sec. 17.102. Exempt Signs.
<br />The following signs are not subject to the regulations of this article:
<br /> a. Signs used exclusively for the posting or display of official no-
<br /> tices by a public agency or official, or by a person giving legal
<br /> notice.
<br /> b. Signs erected or maintained by a public agency or official or
<br /> required by law to be displayed by a public utility for direction-
<br />
<br /> al, warning, or informational purposes.
<br /> c. Traffic control signs and devices including street name signs.
<br /> d. The flag, pennant, or insignia of any nation or association of
<br /> nations, or of any state, city, or other political unit, or of any
<br /> charitable, educational, philanthropic, Civic, professional, or re-
<br /> ligious organization.
<br /> e. Temporary signs, banners, or displays of an emergency, patri-
<br /> otic, religious, or community nature, including temporary non-
<br /> structural posters 5or civic or political campaigns, provided they
<br /> are removed within 15 days following the event or election to
<br /> which they pertain.
<br /> f. Non-illuminated, non-verbal religious symbols on the site of a
<br /> religious institution.
<br /> g. Signs not visible beyond the boundary of a site.
<br /> h. Directional signs necessary to control and direct pedestrian
<br /> traffic on a site.
<br /> i. Emblems of civic or service clubs and area identification signs
<br /> of sizes and at locations approved by the Board of Design Re-
<br /> view.
<br />
<br />Sec. 17.103. Signs in A or R Districts.
<br />No sign or out'door advertising structure shall be perznltted in an
<br />A or R district except the following:
<br /> a. One name plate, which may give notice of the name, address,
<br /> and occupation of the resident, not directly lighted, not ex-
<br /> ceeding one square foot or eight feet in height, on the site of
<br /> a one-family dwelling.
<br /> b. One identification sign, not directly lighted, not exceeding six
<br /> square feet or eight feet in height, on the site of a multi-family
<br /> dwelling or a lodging house.
<br /> c. One identification sign, not directly lighted, not exceeding 12
<br /> square feet or 12 feet in height, for each main building on the
<br /> site of a public building, a private institution, a church, a club
<br /> or lodge, a trailer park, or a nursing home, provided that a
<br /> general hospital may have ar identification sign not exceeding
<br /> 24 square feet.
<br /> d. In addition to an identification sign, one bulletin board, not
<br /> directly lighted, not exceeding 20 square feet or eight feet in
<br /> height, on the site of a church.
<br /> e. One directional sign, not directly lighted, not exceeding four
<br /> square feet, at each entrance or exit to a parking lot.
<br /> f. One non-illuminated sign, not exceeding six square feet, pertain~
<br /> ing to the sale, lease, rental, or display of a structure or land.
<br /> g. One non-illuminated, temporary construction sign, not exceed-
<br /> ing 12 square feet, on the site of a structure or group of struc-
<br /> tures, while under construction, except that one additional
<br /> square foot shall be permitted for each dwelling unit under
<br /> construction, provided that the sign shall not exceed 24 square
<br /> feet.
<br /> h. One business sign, not directly lighted, not exceeding 12 square
<br /> feet or 12 feet in height, on the site of a permitted or con~li-
<br /> tional use other than a dwelling in an A district, provided that
<br /> additional sign area may be specified in a use permit and shall
<br /> be based on the identification needs of the use and the char-
<br /> acter of surroun.ding uses.
<br />
<br />Sec. 17. 104. ,Signs in O Districts.
<br />No sign or outdoor advertising structure shall be permitted in an
<br />0 district except the following:
<br /> a. Business signs not exceeding one-half square foot for each foot
<br /> of street property line adjoining a portion of tb~ site occupied
<br /> by the uses to which the signs direct attention, p~vvided that
<br /> signs not exceeding 40 square feet shall be permitted on a site
<br /> having less fhan g0 feet of street property line. Signs not lo-
<br /> cared flat against the wall of a bui?ding shall not exceed 12
<br /> feet in height, and no sign in a required front yard shall exceed
<br /> six feet in height.
<br /> b. One directional sign, not directly lighted, not exceeding four
<br /> square feet, at each entrance or exit to a parking lot.
<br /> c. One non-illuminated sign, not exceeding six square feet, per-
<br /> taining to the sale, lease, rental, or 'display of a structure or
<br /> land.
<br /> d. One temporary construction sign not exceeding 12 square feet
<br /> or one-fourth of the maximum permitted area for permanent
<br /> signs, whichever is greater, not directly lighted, on the site of
<br /> a structure while under construction.
<br />
<br />Sec. 17.105. Signs in C and I Districts.
<br />No sign or outdoor advertising structure shall be permitted in a
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