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ESA Memo to City of Pleasanton:June 13,2016 <br /> Scenario 2 is likely to have a lower opt out rate,given the environmental and cost advantages over <br /> PG&E. <br /> Regarding Scenario 3,significant portions of the residential customer base could have a strong <br /> interest in high GHG-free electricity and opt-up to 100%renewable. However,we believe that the <br /> costs associated with Scenario 3 are overly optimistic,and based on the experiences of other CCAs <br /> in the Bay Area,price parity or a slight increase in costs for Scenario 3 over standard PG&E rates <br /> are likely. Peninsula Clean Energy will be charging its 100%renewable product customers <br /> approximately 2%more than the standard PG&E rate. We also expect that under Scenario 3 <br /> conditions,a significant fraction of large commercial and industrial uses,as well as those who are <br /> direct access customers,would choose not to participate in the CCA.As a comparison,the Peninsula <br /> Clean Energy CCA Feasibility Study(2016)estimated a 25%opt out rate for a similar scenario for <br /> customers in the residential and small commercial sectors,and upwards of 50%opt out for large <br /> industrial and commercial customers. This level of opting out would significantly change the <br /> revenue and risk projections presented in the Study. <br /> Direct access customers may have little incentive to opt into the CCA. However,the City's relatively <br /> small number of Direct Access customers (according to 2010 PG&E data),if accurate,means this <br /> could have a relatively small effect in Pleasanton. In San Mateo County,approximately 10%of the <br /> total load is consumed by direct access customers(Peninsula Clean Energy CCA Technical Study, <br /> 2016). <br /> 13 <br />