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Cities of Dublin and Pleasanton | Disaster Debris Management Plan | 2022 <br />66 <br />6. Public Information Plan <br /> <br />After a disaster, residents and businesses need information regarding recovery operations. The <br />Cities must establish an effective public information strategy to provide accurate and timely <br />messaging so community members can plan their own debris related activities. Communications <br />should be rapidly implemented to avoid misinformation and rumors that may erode confidence in <br />the Cities’ management of the recovery operations. <br /> <br />Public information following a disaster will be a coordinated effort in accordance with the <br />principles of the NIMS. Public information messages will be coordinated by the designated Public <br />Information Officer (PIO), who will serve as the primary point of contact between the Public Works <br />DOC, EOC, the media and the public. The PIO will coordinate public information messages within <br />the City departments as well as with other affected jurisdictions to ensure an accurate, consistent, <br />and timely message is communicated to target populations. This collaborative effort could involve <br />the establishment of a Joint Information System (JIS) as required. <br /> <br />The PIO will lead efforts to verify information, monitor media reports as well as social media <br />regarding debris management operations. The PIO will also coordinate the development and <br />dissemination of messages with the designated Incident Commander for debris management <br />operations. This section describes the type of information that needs to be communicated to the <br />public related to debris operations. A template providing sample messages for each phase of <br />debris management operations can be found in Attachment J of this plan. <br /> <br />6.1 Messaging: <br /> <br />To the extent possible, the pre-scripted public service announcements, press releases, and <br />handbills/door hangers found in Attachment J will be modified and used to convey key information <br />to the public about debris collection efforts. This will eliminate (or greatly reduce) the need to <br />develop materials from scratch when time pressures are at their greatest. <br /> <br />Early and frequent release of information regarding collection methods, hours of operation, <br />locations of facilities, allowable debris, debris separation requirements, etc. will help ensure greater <br />public cooperation in debris management activities. The public information materials will be <br />disseminated in accordance with the methods identified in the incident-specific public information <br />plan for the debris management operation. The City PIOs will work with Debris Management Group <br />Supervisor to deliver a plan for the development and dissemination of all public information <br />materials. <br /> <br />Information to be Included: <br />The information should include the clear directions for collection of debris streams, including <br />schedules, sorting requirements, and environmental and health concerns. Staff responsible for <br />developing and writing the information must present the information in a clear, direct, and <br />organized manner. Language should be simple and easy for residents to understand. Information