Pleasanton Parks and Recreation Master Plan

5-5 Pleasanton Parks and Recreation Master Plan Section Five – Funding and Implementation Recommendations 2014 school sports programs create inequalities in the amount of time the City has access to the facilities. Agreements need to be definitive and specific as to allowed usage. 6. Sale or Lease of Surplus Lands ‐ The sale or lease of land or other capital facilities for which the City has no further use can sometimes be a major source of revenue. One‐time receipts from the sale of land can be used for the acquisition of new park lands, recreation facilities, or the development of new community service facilities. Revenues from long‐term leases can be used to provide maintenance or underwrite programs. Surplus parcels also may provide opportunities for trading land elsewhere in the City with other agencies that own land more suitable for park purposes. 5.2 Potential Funding Sources by Facility Type A summary of the various funding sources for the most appropriate project type is presented in Exhibit 5.2‐1. The City should look at developing new sources beyond those currently in use. It should be kept in mind that Quimby fees or other developer fees can only be used to provide facilities for new residents. Funding needs can be satisfied for each improvement through a variety of potential sources as indicated on Exhibit 5.2‐2. The specific funding source to be considered will depend partly on the timing of the development and the funding sources which may be available or which are more easily pursued at that time. For major improvements which include such facilities as community centers, tennis complexes, gymnasiums, senior centers, teen centers, ball field complexes, etc., the use of a fund raising effort to be conducted on behalf of a City’s non‐profit foundation could be beneficial. Sponsorships/ naming rights for major corporate or other private donors can be offered. In some cases, the use of a professional fund raising firm should be considered once a facility or project for which the funding will be used is identified. Other sources of funding for such projects could include public/private partnerships, partnerships with private sector through website advertising, user group contributions, joint use with the school district and public or private grants. Use of bonds or special districts require a vote by the residents and have been used successfully in some communities. The specific facilities and improvements to be paid for need to be identified and a public relations effort is required to enlist the support of the electorate. The greater the demand and recognition of the need by the public, the greater will be the chance of success.