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P24-0670, -0671, and -0672, 1803 Santa Rita Road Planning Commission <br />8 of 12 <br />Figure 7: Elevations and Signage Examples <br /> <br /> <br />ANALYSIS <br />Conditional uses are those uses which, by their nature, require special consideration so they <br />may be located properly with respect to the objectives of the PMC and their potential effects on <br />surrounding properties. To achieve these purposes, the Planning Commission is empowered <br />to approve, conditionally approve, or deny applications for CUPs. <br /> <br />General Plan Consistency <br />The subject site is designated by the Land Use Element of the Pleasanton General Plan for <br />Retail/Highway/Service Commercial; Business and Professional Offices, which allows a variety <br />of commercial uses. The proposed project is consistent with the General Plan land use <br />designation because the proposed coffee restaurant would be classified as commercial use. <br /> <br />Staff believes the proposed use would also be consistent with the General Plan Land Use <br />Policies and Programs listed below, as the propo sed use would: (1) introduce more activity to <br />the subject site with a new commercial use; and (2) introduce a new commercial use into the <br />Valley Plaza Shopping Center where other similar commercial drive-through uses operate. <br /> <br /> <br /> <br /> <br />