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Page 3 of 6 <br />tool for program planning, budgeting, and resource allocation, helping ensure that the <br />department remains responsive to community expectations and is fiscally resilient. <br /> <br />Recreational Program Fees <br />As the first step in updating the cost recovery model, staff established a new set of service <br />categories to better classify the full range of recreation offerings (Attachment 4). These <br />categories group programs based solely on their purpose rather than participant demographics <br />or delivery method. For example, the creation of a “Beginner/Recreational Program” category <br />allows all programs designed for introductory-level participation to share a common max <br />subsidy percentage, regardless of the participants' age or individual values. <br /> <br />This purpose-driven approach eliminates arbitrary or inconsistent goal-setting, such as <br />determining subsidy levels based on participant age, gender, or other non-programmatic <br />factors. It also helps guard against subjective decision-making influenced by special interests <br />or perceived social value, promoting a more equitable and objective fee-setting process. <br /> <br />General Notes on Rental Fees <br />In the proposed model, rentals with greater public benefit are eligible for higher subsidy levels, <br />while those with limited community impact are given lower to no subsidies. This is <br />accomplished through user categories, with co-sponsored user groups and the Pleasanton <br />Unified School District (PUSD) receiving the highest GF subsidy, followed by non-profits, <br />residents, and then non-residents and businesses. Over time, staff recommends aligning all <br />GF subsidies for rentals, with co-sponsored user groups and PUSD receiving a 40 percent GF <br />subsidy, non-profits receiving a 30 percent GF subsidy, residents receiving a 20 percent <br />subsidy, and non-residents and businesses covering all expenses. As subsidies have been <br />highest for field rentals and gym rentals over the years, those subsidies will have to be <br />reduced slowly over time to align with other rentals. <br /> <br />Additionally, previous fees established a differential between Pleasanton-based non-profits <br />(>75 percent residents) and other non-profits. Staff recommends eliminating this distinction in <br />the updated MFS, as it is often difficult or impossible to determine this residency percentage. <br /> <br />Field Rental Fees <br />Field rentals have been assessed using the same cost recovery methodology applied across <br />all programs and services. Historically, co-sponsored sports groups were not charged for field <br />use, resulting in a fully subsidized service. As such, subsidy levels for co-sponsored groups in <br />this category are much higher than in any other category. <br /> <br />On February 4, 2025, the City Council approved a new hourly rate for natural and synthetic turf <br />fields for co-sponsored groups. While still highly subsidized, this rate represents an initial step <br />toward cost recovery. The intent is to introduce the cost gradually without placing financial <br />strain on the user groups. Please note that, per a previously commissioned consultant fee <br />study, the rates for synthetic field use will actually decrease slightly for non-co-sponsored <br />groups. <br /> <br />It is important to note that co-sponsored groups renting gymnasium and pool facilities have <br />historically not received the same level of subsidy as field sports. <br /> <br /> <br />Page 140 of 864