CITY COUNCIL MEETING AGENDA PACKET

ORDINANCE NO. 2301 AN ORDINANCE OF THE CITY COUNCIL OF THE CITY OF PLEASANTON, AMENDING SECTION 5.28.080 SYSTEM OF ASSESSMENTS TO PERMIT CHANGES TO THE MANNER IN WHICH THE ANNUAL ASSESSMENT IS LEVIED WITHIN THE DOWNTOWN PLEASANTON BUSINESS IMPROVEMENT DISTRICT, AND TO LEVY THE ANNUAL ASSESSMENT FOR 2026 WHEREAS, under and pursuant to the provisions of the Parking and Business Improvement Area Law of 1989, Section 36500 et seq. of the California Streets and Highways Code (“’89 Law”), on September 16, 2025, the City Council of the City of Pleasanton (“City”) adopted Resolution No. 2025-055, titled “A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF PLEASANTON, ACCEPTING AND APPROVING THE 2025 ANNUAL REPORT AND 2026 BUDGET OF THE DOWNTOWN PLEASANTON BUSINESS IMPROVEMENT DISTRICT, DECLARING THE INTENTION TO AMEND PLEASANTON MUNICIPAL CODE SECTION 5.28.080 SYSTEM OF ASSESSMENTS TO PERMIT CHANGES TO THE MANNER IN WHICH THE ANNUAL ASSESSMENT IS LEVIED, AND TO LEVY THE ANNUAL ASSESSMENT FOR 2026”; and WHEREAS, Resolution No. 2025-055 was duly published, and copies of Resolution No. 2025-055 were mailed to the affected businesses, as required by the 89 Law; and WHEREAS, as specified in Resolution No. 2025-055, a public hearing concerning the formation of the Downtown Pleasanton Business Improvement District (“District”) will be held before the City Council on November 4, 2025 at 7:00 p.m. in the City Council Chamber of the City of Pleasanton, located at 200 Old Bernal Avenue, Pleasanton, California 94566; and WHEREAS, pursuant to the 89 Law, a determination is made that there has been no finding of a majority protest against the proposed District by the City Council following said public hearing. A "majority protest", pursuant to California Streets and Highways Code Section 36525, would have consisted of written protests received from the business owners which will pay 50% or more of the proposed assessment; and WHEREAS, based in part on recommendations of the Pleasanton Downtown Association, and the stated purpose of the District to support economic vitality, the District will continue to support businesses in the Downtown; and WHEREAS, the District assessments are to be modified to expand business support through new events and community programming, beautification and placemaking programs, and business recruitment and retention initiatives, and to provide a stable funding source for the District. NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF PLEASANTON DOES HEREBY ORDAIN AS FOLLOWS: SECTION 1. The City Council hereby establishes a business improvement area to be named “Pleasanton Downtown Business Improvement District” and levies the annual assessment for 2026. SECTION 2. The boundaries of the District are Del Valle Parkway/Vervais Drive/Ray Street to the north, Bernal Avenue to the south, First Street to the east, and Peters Avenue/Old Bernal Avenue to the west, as shown on the map attached as Exhibit A. Attachment 1 Page 13 of 323