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Revise graphics <br />Media Release for Bike Tour <br />Look for event space as needed <br />Reserve banner spaces in public areas <br />Start coordinating school exhibits <br />February - March <br />Launch Bike Tour promo <br />Print promo materials <br />Launch Direct Mailer <br />Order Banners <br />Finalize Artists on Website <br />Create tour maps <br />Publicity - media releases <br />April - May <br />Hang banners <br />Book all ads <br />Send out print media with distribution committee <br />Distribute event signage <br />Identify the organization(s) that your agency will partner with on this project. (A <br />Collaboration Agency Form is required for each collaborating agency.) Enter N/A if not <br />applicable. <br />Dublin Art Collective <br />Livermore Art Association <br />Pleasanton Art League <br />Livermore Valley Arts (Bothwell Arts Center - Arts and Education) <br />Please choose a common indicator that your agency will use to measure participation. <br /> Audience (performance) <br /> Spectators (event) <br /> Participants <br /> Clients <br />Estimate the total number of unduplicated Pleasanton residents to be served by this <br />project. <br />We estimate that we can reach one-third of Pleasanton residents with our marketing efforts <br />and expect at least 4,000 unduplicated residents to attend. <br />We anticipate having 100 artists participate overall, with at least 30 being Pleasanton <br />residents. <br />For example, in the early months of 2023, we saw a marked increase in unique visitors to <br />Page 30 of 116