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<br /> <br />4 <br /> <br />Applicant Proposed Signage Modifications <br />Staff met with the applicant on-site and had subsequent discussions with the applicant regarding <br />opportunities for modifications of the sign design, particularly the potential to reduce the amount of <br />branded color elements on the canopy and monument sign. <br /> <br />• Wall, Canopy, Pump Signage – Applicant proposes no modifications <br /> <br />• Monument Sign –Applicant proposes modifications as follows: <br />o Remove installed non-compliant sign <br />o Retain existing brick base and side surrounds “as is” <br />o Install a new monument sign to comply with Zoning Administrator approval height <br />limitations (flush with top of brick side surrounds) <br />o Change frame and panel colors from orange to white (see design sample from City of <br />Dublin location below – approved in 2024) – (Note: a “Circle K” is not proposed at the <br />project site.) <br /> <br /> <br />Staff is supportive of this proposed change to the monument signage, since it would substantially <br />reduce the amount of branded color elements on the sign, limited to the Gulf logo. <br /> <br />Beyond the monument sign, the applicant has stated that they are unwilling to modify the wall, <br />canopy, and pump signage, based on their compliance with the Zoning Administrator’s approval. <br /> <br />Staff Recommendation <br />As noted, staff is supportive of the proposed modifications to the monument sign, and recommends the <br />City Council approve the gas station signage with this revision. <br /> <br />A Resolution upholding the Zoning Administrator’s approval, subject to the revisions above (primarily <br />the monument sign), and with conditions of approval is attached as Attachment 1. Note, the date of <br />plan submittal will be added when the formally amended sign package is submitted and verified. <br /> <br />Optional Further Revision: As an option, the City Council could consider directing the applicant to make <br />further revisions to the canopy signage design, since the amount and use of branded color elements was <br />raised as a concern by some City Council members, although there was not clear direction or consensus <br />Circle K signage not <br />proposed <br />Page 28 of 399