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Section 9 2025 Urban Water Management Plan Demand Management Measures City of Pleasanton Public Draft | May 2026 9-9 EKI Environment & Water, Inc. PG&E terminated their joint participation in the rebate program in 2018, Zone 7, the City, and the other Zone 7 retailers agreed to support the continuation of this rebate to the City’s water customers. High-efficiency washing machines use about 50% less water than conventional, top-loading models; using only 20 to 30 gallons of water per load compared to 40 to 45 gallons. The estimated savings for a typical household is about 5,100 gallons per year. This program has been very successful in the City’s service area, and the City plans to continue to support this program through Zone 7 as an effective regional program to further reduce future water demand in the City’s service area. 9.1.7.6.4 Pool Covers The City also partners with Zone 7 to provide its residents with a pool cover rebate program. Pool covers provide a range of benefits for owners including reduced evaporation, limiting debris and retaining heat. The new pool covers must overlay at least 75% of the pools surface area, and the program will cover up to 50% of the cost, up to $100. This program is available to single family and multi-family residential customers, and non-residential customers. 9.2 Implementation over the Past Five Years Due to the COVID-19 pandemic, most programs were either suspended or experienced reduced participation in 2021, followed by a substantial rebound beginning in 2022. Overall, program participation peaked in 2023, likely driven by increased outreach and public awareness during the 2021–2022 drought. Implementation data were not available for some programs. For example, participation in the free compost program is not tracked, as it operates on a self-haul basis without onsite staff. Table 9-2 summarizes program implementation over the previous five years and includes only those programs for which participation data were available. Table 9-2 Implementation of Customer DMMs: 2021-2025 DMM Measures 2021 2022 2023 2024 2025 Water Efficient Landscape Program (Participants) 21 19 28 18 11 Controller Assistance Program (Participants) 13 35 48 47 28 Weather Based Irrigation Controller Rebate (Controllers) (a) 31 71 57 22 Pool Cover Rebate (Covers) (a) 40 62 67 13 Water Efficient Washing Machines (Machines) (b) (b) 34 14 12 Low Flow Showerheads (Showerheads) (a) 32 22 25 (a) Faucet Aerators (Aerators) (a) 44 24 36 (a) NOTES: (a) No data. (b) Not offered. 9.3 Implementation to Achieve Water Use Targets and Urban Water Use Objectives Implementation of the DMMs described above has contributed to Pleasanton achieving its water use targets and the City plans to continue and possibly expand these programs to comply with future water use targets. Pleasanton’s SB X7-7 per capita water use target for 2020 was confirmed to be 197 GPCD in its 2015 UWMP, and as described in Section 5, the City was able to reduce its per capita water use to 159 GPCD in 2020. As described in Section 4.9, in July 2024, California enacted the MCCWL regulation implementing SB 606 and AB 1668 to support long-term water conservation and drought resilience. Starting in 2023,