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celebrating thirty years of helping communities fund tomorrow <br />32605 Temecula Parkway, Suite 316 <br />Temecula, CA 92592 <br />Toll free: 800.676.7516 <br />www.nbsgov.com <br />July 31, 2026 <br />Heidi Murphy <br />Director of Library and Recreation <br />City of Pleasanton <br />400 Old Bernal Avenue <br />Pleasanton, CA 94566 <br />RE: Proposal for Special Events Fee Program Analysis <br />Dear Heidi: <br />Thank you for the opportunity to support the City of Pleasanton with a Special Events Fee Program <br />Analysis. We value the trust you have placed in NBS and the continuity we have built together over the <br />past several years. <br />Prior work with the City has included Revenue Options Analysis, Cost Allocation Plans, and Annual Impact <br />Fee Reporting, and our October 2024 peer review of the City’s miscellaneous fees for service, which first <br />examined special events cost recovery. This experience gives us a clear understanding of your policies, <br />operational priorities, and community expectations. For this effort, our role is to further identify <br />opportunities for alignment with service costs and policy goals, and provide practical, transparent <br />recommendations that can be implemented with confidence. <br />Our approach is straightforward and collaborative. We will build from the existing foundation, incorporate <br />staff insights, and apply consistent methodologies so the outcome feels familiar, defensible, and easy to <br />communicate. Throughout the process, we aim to serve as a steady partner, helping the City navigate <br />decisions with clarity and consistency. <br />If it would be helpful to talk through the approach together or tailor it to what would be most useful for <br />your team, I would be glad to connect. You can reach me at 800.676.7516 or nkissam@nbsgov.com. We <br />truly appreciate the continued partnership with Pleasanton and look forward to supporting you in moving <br />this effort forward in a way that feels clear and seamless. <br />Sincerely, <br />Nicole Kissam <br />Director <br />Exhibit ADocusign Envelope ID: 5A22DDB0-8F35-8DA7-804D-7A868DD13134Docusign Envelope ID: F111E3DB-87BF-83BA-82F6-49452934899E