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<br />Overview <br />Economic <br /> <br />of Pleasanton's <br />Development <br /> <br />The City of Pleasanton, incorporated in 1894. has enjoyed a long history of strong economic <br />growth. Even prior to its incorporation. the area benefited from its location along a major <br />railway corridor, and, more recently, its strategic placement at the crossroads of two major <br />interstate freeways, 1-580 and 1-680, that in turn connect subregions of the Bay Area. Early <br />development patterns focused around the City's historic downtown area, which has long <br />functioned as the Main Street and heart of the community. The downtown also contained a <br />rail depot, and served as a center for commerce in support of historic ranching and <br />agricultural activity. <br /> <br />During the micl-1960s and 1970s, Pleasanton added substantial housing units and <br />population. In the late 1970s, Stoneridge Shopping Center was developed, creating a key <br />regional shopping attraction that has continued to evolve and serve as a major destination <br />and fiscal revenue generator. In the early 1980s, the development of Hacienda Business <br />Park, with major master planned business and light industrial complexes, attracted numerous <br />large employers to the area. Meanwhile, a strong emphasis on the historic downtown core, <br />preservation of scenic and natural resources, development of extensive community facilities, <br />the addition of several full service hotels and meeting facilities, the continued success of the <br />Alameda County Fair, and an overall attention to quality of life have combined to create the <br />Pleasanton of today. <br /> <br />During recent years, shifting patterns of corporate ownership, changing demographics, and <br />competing commercial and retail development in surrounding communities have all <br />influenced Pleasanton's economic development. The community, elected officials. and staff <br />have sought ways to balance growth and vitality, leading to a system of limiting building <br />permits (Growth Management Program), increased emphasis on traffic congestion <br />management, and a focus on fiscal vitality. <br /> <br />By describing these trends and conditions. this Report provides a foundation on which to <br />build the future economy of Pleasanton. <br /> <br />Pleasanton Economic Devetopment Background Report <br />RNAL - January 2006 <br /> <br />4 <br />