SR 06:127 - Laserfiche WebLink

XI. ECONOMIC AND FISCAL GOALS, POLICIES, AND PROGRAMS Goal 1: Recognize the connection between fiscal, economic, transportation, housing and social equity issues in creating and maintaining a sustainable economy in Pleasanton. F(';onomlc. R~~p. Goal 2: Sustain the community's quality oflife with a vigorous and diverse economy. Policy I: Enhance Pleasanton's diversified economic base through an aggressive business retention and expansion program. Program 1.1: Establish a business retention and expansion program to identify needs and constraints to current business operations, and to acknowledge the contributions and importance of existing businesses. Policy 2: Actively recruit and attract businesses and industries which are compatible with the General Plan, are a good fit with the resident worker population, and are consistent with the environmental holding capacity of the land and surrounding land uses. Policy 3: Strengthen the retail sector. Policy 4: Promote tourism, cultural, and recreational activities. Program 4.1: Implement the City's Economic Development Strategic Plan Program 4.2: Identify a desirable mix of businesses that will produce tax revenue on a continuing basis. Program 4.3: Implement a targeted business attraction program, incorporating a focused marketing effort, to assist businesses with the potential to locate and invest in Pleasanton. Program 4.4: Work with businesses and employment recruiters to establish a process to recruit Pleasanton and other Tri-Valley residents for local employment opportunities. Program 4.5: Distribute marketing information to developers and realtors which identifies the City's service needs and potential sites suitable for those uses. Program 4.6: Enhance the efficiency of the City's seIvice delivery and permitting process.