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introduces opportunities for everyone to be involved with the arts in Pleasanton, whether as <br />an artist, a supporter, or an audience member. <br />c. This relates to the Cultural and Youth Plans in that it provides opportunities for individual <br />artists of any age, and provides opportunities for all Pleasanton residents to either <br />participate or witness the arts in our city. If one looks at PCAC history, the diversity of our <br />programs and the diversity of the participants in our programs is impressive. We want to <br />help Pleasanton become a destination for Arts and Cultural experiences. <br />Describe your agency and provide its mission or purpose statement. <br />The Pleasanton Cultural Arts Council (PCAC) is an all volunteer 501 (c)(3) organization <br />which has been in existence for over thirty-five years years. PCAC has supported the <br />visual, literary and performing arts and art facilities in Pleasanton. PCAC was incorporated <br />in 1974 as a 501 (c)(3) non-profit organization dedicated to encourage and promoting an <br />interest in and appreciation for all forms of art. At first facilities-oriented, PCAC rallied <br />community support for the construction of the Cultural Arts Building on Black Avenue to <br />house arts activities. The building is now owned and operated by the City of Pleasanton. <br />During the 1980's PCAC worked with the City of Pleasanton and the Pleasanton Unified <br />School District to help raise over $800,000 in order to renovate the then closed Amador <br />Theater. The Pleasanton Cultural Arts Council played an integral role in bringing the new <br />Firehouse Arts Center to Pleasanton. <br />Mission Statement <br />“Pleasanton Cultural Arts Council is a non-profit committed to encouraging, supporting and <br />promoting the Arts in the Pleasanton community and schools to reflect our cultural diversity <br />and inspire all.” <br />Our mission is to ADVOCATE for all the arts, PROVIDE LEADERSHIP, EDUCATE, and <br />PROVIDE GRANTS and QUALITY PROGRAMMING to Pleasanton to ensure that present <br />and future generations have access to the arts. We believe that the wonder and magic of <br />the arts lift the human spirit and illuminate our world. The Pleasanton Cultural Arts Council <br />(PCAC) is an all-volunteer 501 (c) (3) organization which has been in existence since 1979. <br />PCAC's vision is to advocate for all of the arts, provide leadership, educate and provide <br />youth grants to promote quality programming. <br />Please describe how you plan to market this project. <br />Our Board members and other non-board volunteers have the professional expertise and <br />experience to carry out this project. This expertise includes the domains of business <br />management, accounting, art installation management, and many non-profit operational <br />disciples. <br />A majority of our board members have been instrumental in producing a number of arts <br />events. We are also open to enlisting the services of outside professionals, if needed. <br />Explain how this project will be implemented and include a brief timeline for <br />implementation. <br />Page 109 of 116