BOB MURRAY & ASSOCIATES - Laserfiche WebLink

Bob Murray & Associates Proposal for the City of Pleasanton Page 3 response data for your review and analysis. This proposal includes oone Online Survey. Additional Online Surveys are available under Optional Services (please refer to page 8). We want to become familiar with the values and culture of the organization, as well as to understand the current and future issues, challenges, and opportunities in the City of Pleasanton. Ms. Gaeta Phillips or Mr. Phillips will review and help define the City’s wish-list regarding the ideal candidate’s personality, management style, knowledge, skills, and abilities and will work with the City to identify expectations regarding education and experience. The City Council and your Recruiter will discuss compensation, benefits, and other key information necessary to ensure that outstanding candidates are attracted to this opportunity. The profile we develop together at this stage will drive subsequent recruitment efforts. STEP 2 DESIGN/DISTRIBUTE BROCHURE AND ADVERTISEMENTS Your Recruiter and your dedicated Recruitment Coordinator will use the candidate profile developed with the City of Pleasanton to create a professional recruitment brochure, with the assistance of our professional graphic designer. The four-page, full- color brochure will describe the community, organization, position, ideal candidate, and compensation and will include pictures provided by the City of Pleasanton that you feel best represent your organization and your community. Upon your approval, your Recruiter will send the brochure by email (and postal mail if desired) to a targeted audience, personally inviting potential candidates to apply for the City Manager position. We will also place the recruitment brochure on our website, which attracts over 11,000 unique hits weekly and is a trusted resource for candidates seeking executive and professional positions. Two sample brochures are included in this proposal package for your reference. Your Recruiter will also design an effective advertising campaign appropriate for the City Manager recruitment. Our broadest outreach comes through our active social media involvement on LinkedIn as well as our monthly newsletter where upcoming and current positions are featured. Sources such as Western City Magazine, PublicCEO, and the Careers in Government website will be used to reach an extensive local government audience, while position-specific postings will be chosen to attract candidates who have built their careers in and are committed to the City Management field. Suggested City Manager-specific advertising sources for the City of Pleasanton’s search include but are not limited to: Page 3 Docusign Envelope ID: 33DD6030-E12D-8B89-826E-364D640F8EFD